WINSTON-SALEM, N.C., Feb. 7, 2014 /PRNewswire/ — The BB&T Small Business and Middle Market banking groups have won 20 Greenwich Excellence Awards from Greenwich Associates, a leading global financial services research and consulting firm. The 20 awards include 15 in national categories and five regional awards. Since 2009 BB&T has earned 103 Greenwich Excellence Awards, more than any other bank. The awards are based on interviews with more than 17,000 U.S. small businesses and nearly 14,000 middle-market companies. Of more than 750 banks evaluated, only 43 received Greenwich Excellence Awards in small business and 34 in the middle market.
“BB&T remains focused on the small-business and middle-market banking segments,” said President of Community Banking Ricky Brown. “We are especially pleased since this recognition is from our clients and reflects BB&T’s commitment to the client-focused strategy we deliver through our community banking structure.”
Among the 20 awards, BB&T received honors in “overall satisfaction” for small business and middle-market companies in both national and regional categories.
Greenwich Excellence Awards are determined by banks’ performance in Greenwich Associates’ annual U.S. Small Business and Middle Market Banking Research Study, in which decision makers from small businesses with $1-10 million in annual sales and middle-market businesses with $10 to $500 million in annual sales name the banks they use and rate them in more than 10 banking and treasury management categories. Recognition is based on statistical differentiation at a 95 percent confidence level.
BB&T is one of the largest financial services holding companies in the U.S. with $182.3 billion in assets and market capitalization of $26.4 billion, as of December 31, 2013. Based in Winston-Salem, N.C., the company operates 1,825 financial centers in 12 states and Washington, D.C., and offers a full range of consumer and commercial banking, securities brokerage, asset management, mortgage and insurance products and services. A Fortune 500 company, BB&T is consistently recognized for outstanding client satisfaction by J.D. Power and Associates, the U.S. Small Business Administration, Greenwich Associates and others. More information about BB&T and its full line of products and services is available at www.bbt.com.